ALPHABLOCKS

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ALPHABLOCKS *

WORD MAGIC

Brief

Alphablocks has long been a hero in the world of early learning, helping little ones get to grips with the alphabet and start spelling like pros.

Blue Zoo came to us with a fun challenge: create a series of 26 bite-sized, 2 minute videos, each one introducing a different letter of the alphabet.

The result? Word Magic — a playful, engaging series that made its way onto BBC iPlayer and the CBeebies YouTube channel, bringing a little alphabet fun to kids (and their parents) everywhere.

Client
Blue Zoo / Cbeebies

Style
3D / 2D

Genre
Character / Educational / Kids

Animated X character from Alphablocks with a yellow and blue face, black mask, red cape, flying in a grassy field with clouds and a rainbow in the background
Animated brown dog with black nose and red collar sitting on the middle letters spelling 'dog' against a blue sky background with yellow stars and clouds.
A cartoon cow with large eyes and horns holding a purple teacup in an outdoor setting with a rainbow and clouds in the sky.

52 minutes animation in a few months was a bit of a hefty undertaking, but our talented team of 2D animators and compositors rose to the challenge. They packed every frame with personality and charm, bringing this beloved spin-off to life in style.

Animated characters resembling alphabet blocks with faces, arms, and legs, holding hands, floating in a sky with clouds and yellow stars, spelling out 'Alphablocks'.
A cartoon blue elephant with a red and yellow saddle laughing, standing on green grass with a blue sky and clouds in the background.

WATCH